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Protection desdonnées


Dunlop International Europe Limited a company registered in England and Wales (company number 00776384) with a registered address at Unit C, Network 331 Industrial Park, Lysons Avenue, Ash Vale GU12 5QF, United Kingdom (“we”) are committed to protecting and respecting your privacy. We are the data controller for the purposes of the Data Protection Act 1998 and any legislation designed to replace it (“Data Protection Law”). By visiting www.dunlopsports.com you are accepting and consenting to the practices described in this policy.

This policy (together with our terms of use and any other documents referred to in it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to the Data Protection Officer (dpo@dunlop.com).


We will collect and process the following data about you:

  • Information you give us.This is information about you that you give us:
    • by filling in forms on our site;
    • by corresponding with us by phone, e-mail, via social media (including by participating in any competitions or prize draws) or otherwise;
    • by registering to use our site; and
    • when you report a problem with our site.

The information you give us may include your name, address, e-mail address, social media usernames, phone number, occupation and employer.

  • Information we collect about you.With regard to each of your visits to our site we will automatically collect the following information:
    • technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, browser type and version, browser plug-in types and versions, operating system and platform; and
    • information about your visit, including information collected by google maps and google analytics, the full Uniform Resource Locators (URL), clickstream to, through and from our site (including date and time), page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs) and methods used to browse away from the page.


We use information held about you in the following ways:

  • Information you give to us.We will use this information:
    • to carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us (including for the purposes of operating any competitions and/or prize draws that you participate in);
    • to provide you with information about other goods and services we offer that are similar to those that you have already purchased or enquired about;
    • to provide you, or permit selected third parties to provide you, with information about goods or services we feel may interest you. If you are an existing customer, we will only contact you by electronic means (e-mail or SMS) with information about goods and services similar to those which were the subject of a previous sale or negotiations of a sale to you. If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this. to notify you about changes to our service; and
    • to ensure that content from our site is presented in the most effective manner for you and for your computer.
  • Information we collect about you.We will use this information:
    • to administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
    • to improve our site to ensure that content is presented in the most effective manner for you and for your computer;
    • to allow you to participate in interactive features of our service, when you choose to do so;
    • as part of our efforts to keep our site safe and secure;
    • to measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you; and
    • to make suggestions and recommendations to you and other users of our site about goods or services that may interest you or them.
  • Information we receive from other sources.We will combine this information with information you give to us and information we collect about you. We will use this information and the combined information for the purposes set out above (depending on the types of information we receive).

Where we rely on your consent for processing any data under this policy you may withdraw such consent at any time on written notice to the address listed at the start of this policy. Your withdrawal of such consent may impact your ability to use the site.


You agree that we have the right to share your personal information with:

  • Any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the UK Companies Act 2006.
  • Selected third parties including:
    • business partners, suppliers and sub-contractors for the performance of any contract we enter into with you (including for the purposes of operating any competitions and/or prize draws that you participate in);
    • advertisers and advertising networks that require the data to select and serve relevant adverts to you and others. We do not disclose information about identifiable individuals to our advertisers, but we will provide them with aggregate information about our users. We may also use such aggregate information to help advertisers reach the kind of audience they want to target. We may make use of the personal data we have collected from you to enable us to comply with our advertisers’ wishes by displaying their advertisement to that target audience; and
    • analytics and search engine providers that assist us in the improvement and optimisation of our site;

We will disclose your personal information to third parties:

  • if we are required to do so by law (including in connection with any safeguarding concern) or pursuant to a binding regulatory request (in such circumstances, such disclosure will at all times be solely to the extent required by law or the applicable regulatory request);
  • in the event that we sell or buy any business or assets, in which case we will disclose your personal data to the prospective seller or buyer of such business or assets;
  • in order to enforce or apply our terms of useand other agreements; or
  • to protect the rights, property, or safety of our customers, or others which may include exchanging information with third party companies for the purpose of fraud prevention or credit risk reduction.


The data that we collect from you will be transferred to, and stored at, a destination outside the European Economic Area (“EEA”). It will also be processed by staff operating outside the EEA who work for us or for one of our suppliers (in particular by MailChimp, a copy of whose privacy policy can be found here https://mailchimp.com/legal/privacy/). By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this policy.

We have adopted strict security processes, in accordance with good industry practice, to prevent the unauthorised access to, or disclosure of, your personal data. Notwithstanding our implementation of these policies, please note that we cannot guarantee the security of any data that you send to us via the internet. Where we have given you a password to access a part of the site you are responsible for keeping this password secure and confidential. Please do not share this with anyone else.

We will retain your personal data on our systems only for as long as is strictly necessary for the purposes for which such data was originally collected (or for such longer period as may be required by law).

Newsletter and use of the mail service provider “MailChimp”

With our newsletter we inform you about current offers, products and service providers. If you would like to receive the newsletter, we need a valid email address from you. The data are collected that are entered into the input mask during registration. In order to be able to address you personally, we ask you to state the title and the name. Of course you can also use a pseudonym here. This data will only be used for sending the newsletter. In addition to these data, we also store the date of registration. This logging serves solely as proof in the event that a third party misuses your e-mail address and orders the newsletter without your knowledge under your e-mail address.

Our newsletter is sent via “MailChimp”, a newsletter distribution platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA.

For this purpose, your e-mail address, as well as other voluntarily given data, will be processed on the servers of MailChimp in the USA on our behalf.

MailChimp also uses this data, according to its own statements, to optimize its own services. Any further use is excluded.

Besides the fact that MailChimp has declared itself to comply with the US-EU data protection agreement “Privacy Shield”, we have also concluded a “Data-Processing-Agreement” with MailChimp. This agreement obliges MailChimp to comply with our privacy policy. You can read the privacy policy of Mail-Chimp at https://mailchimp.com/legal/privacy/

Cancellation / revocation: You can revoke your consent to the storage of your personal data and its use for the newsletter dispatch at any time. At the same time your consents to its dispatch via MailChimp and the statistical analysis expire. A separate cancellation of the dispatch via MailChimp or the statistical evaluation is unfortunately not possible. In each newsletter you will find a link to unsubscribe.


Our website uses buttons for the social networks:

Facebook, Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA

Twitter, Twitter Inc. 1355 Market St, Suite 900, San Francisco, CA 94103, USA

Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA

The buttons are marked with the logo of the respective social network. However, these are not the usual social plugins, but buttons with stored links. You can activate (click) the buttons separately. If these buttons are not clicked, no data will be transmitted to the social networks. Only when you click on the buttons and thereby declare your consent to communication with the servers of the social network, the buttons become active and the connection is established.

After clicking the button corresponds to a so-called share plugin. The social network is provided with information about the page you visit, which you can share with your contacts on your social network. If you want to share the information, you must be logged in. If you are not logged in, you will be taken to the login page of the social network you clicked on and you will no longer be on our pages. Once you are logged in, the information will be sent that you would like to recommend the respective article.

By activating the button, the social network then also receives information that and when you have called up the corresponding page of our website, as well as e.g. your IP address, information about the browser used and the language settings. When you click the button, your click is sent to the social network and used according to its data usage guidelines.

When activating the button, we have no influence on the collected data and data processing processes and are not responsible for this data processing and are also not responsible in terms of the GDPR. We are also not aware of the full scope of data collection, its legal basis, the purposes and the storage periods. Therefore, the information provided here is not necessarily complete.

The data is transferred regardless of whether you actually have an account with the provider or are logged in there. If you are logged in with the provider, your data will be directly assigned to your account. Providers may also use cookies on your computer to track you.

To our knowledge, the provider stores this data in user profiles which it uses for purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation takes place in particular (also for not logged in users) to the representation of demand-fair advertisement and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles. To exercise this right of objection, please contact the respective provider.

The purpose and scope of the data collection and the further processing and use of the data by the respective social network as well as your relevant rights and employment options for the protection of your privacy can be found in the information provided.

on Facebook: http://www.facebook.com/about/privacy

on Twitter: http://twitter.com/privacy

on Instagram: https://help.instagram.com/155833707900388/

If you do not want the social network to receive data about you, do not click the button.

Additionally, from time to time we operate competitions and prize draws via social networks. If you enter any of these competitions and/or prize draws, we will collect and process the personal data that you provide to us in accordance with this policy.


You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data or contacting us at the email address listed in this privacy policy.

Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.


You are entitled to request a copy of the personal data that we hold about you and to request that we amend or delete any such data (subject to any legal requirements to which we are subject). To exercise these rights please contact us using the contact details in this policy. Currently, any access request will be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.

You may unsubscribe to any of your marketing/data sharing preferences at any time by contacting us using the email address set out below, or by using the opt-out function detailed in the relevant marketing email.


If we amend our policy, it will be published on this site so please check the site regularly to check whether our policy has been updated. We may also email you to notify you of any substantial changes to this policy.


Please note that the General Data Protection Regulation is coming into force on 25th May 2018. We may be making further changes to this privacy policy prior to the GDPR coming into effect so please check the site regularly to ensure that you have read and understood the latest version of this privacy policy.

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